ABOUT US
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Business strategy, data and AI implementation.
We are STRTGY. We help companies connect what they know with the decisions and actions they need to take. We bring together business judgment, data science and solution development to address specific operational challenges.
Why STRTGY exists
In many companies, information is spread across systems, teams and spreadsheets. Making it useful requires understanding the business, organizing the data and building a practical way to work with it.
We created STRTGY to support that process, from the initial question to a solution the team can use. Our work combines consulting and implementation across three complementary areas.
Data & Decision Intelligence
We connect business information, analyze what is happening and build tools to evaluate options and prioritize actions.
Explore Data & Decision Intelligence
AI Agents & Automation
We design agents and integrations for specific tasks and workflows, with defined rules, controls and human involvement.
Explore AI Agents & Automation
Market Intelligence
We analyze customers, competitors, demand and location to inform commercial strategy, expansion and entry into new markets.
Founders
Two perspectives working together: understanding what the business needs and building the technical solution to put it into practice.
Arturo Salazar Bazúa
Founder and CEO
Business strategy and client relationships
Arturo connects leadership priorities with the scope of each project. His role is to turn a business need into clear questions, success criteria and an implementation plan that makes sense for the client.
Relevant experience
His experience brings together business development, commercial strategy and communication. He is the creator and host of El Brieff, where he makes economic and business information accessible to a Spanish-speaking audience.
Fabián Salazar Bazúa
Co-founder and CTO
Data science and solution development
Fabián leads project methodology and technical direction. He defines how to integrate data, develop models and connect tools so that the analysis can be used in the client's operations.
Relevant experience
His work spans geospatial analysis, data science, machine learning and AI systems. He brings the ability to translate a business question into a technical solution and oversee its development and integration.
How we work
Start with the problem
We agree on the decision or process to improve, the available data and the business constraints.
Make the evidence clear
We distinguish data, assumptions and analytical limits so the team can examine the reasoning behind each recommendation.
Connect with operations
We design deliverables and integrations around who will use them, how they will fit into daily work and what will be measured.
Let's talk about your operations
Tell us which decision, process or market you need to understand better. Let's define the problem and the next step.